Ambiente will be in Frankfurt from 8 to 12 February 2019 after the success of the latest edition and India will be the partner country

A picture of the Dining area, Ambiente 2018 [Photo Messe Frankfurt Exhibition GmbH/Petra Welzel]
Ambiente, the world’s leading trade fair of the immenseconsumer goods industry, exhibits its incredible variety of products divided into three macro sections: Dining (kitchen, table and houseware); Living (design furnishings); Giving (gift ideas).

Ambiente is the yardstick of consumer goods trends and the meeting point for international manufacturers and buyers: going to Ambiente in Frankfurt is the same as traveling around the world of consumer goods in 5 days.

Ambiente 2018, Point of Experience [Photo Messe Frankfurt Exhibition GmbH /Pietro Sutera]
The final results

of the February 2018 edition show an enormous success: 4,441 exhibitors from 89 countries received a record number of visitors and buyers from 168 countries. As to the international aspect, it must be highlighted that 80% exhibitors were not from Germany. The top ten visitor nations after Germany were Italy, China, France, the United States, the UK, the Netherlands, Spain, Turkey, Korea and Switzerland.

Ambiente 2018, Country Partner Olanda, mostra Do Dutch [Photo Messe Frankfurt Exhibition GmbH /Pietro Sutera]

If the partnercountry in February 2018 was the Netherlands, for Ambiente 2019 it will be India, the eighth country appointed to perform this important role and the second, after Japan, representing Asia. India, a ‘continent’ characterized by incomparable diversity and artisanal traditions, already present with a very high number of exhibitors, will present itself with a special show next winter.

Ambiente 2018, spazio Talents [Photo Messe Frankfurt Exhibition GmbH /Pietro Sutera]
In addition to the exhibition organized by the partner country, there will be two areas dedicated to young talents:

Talents, emerging designers working in the fields of tableware and interior design (the deadline for the designers willing to submit their application is 4 October 2018), and Next, the section dedicated to creative startups (deadline: 15 October). Solutions is the initiative that displays the most innovative kitchen and household appliances as to functionality and design; in this case, companies are invited to submit their application by 19 November 2018. The deadline to apply for an entry in the Ethical Style Guide is 8 November and 15 November 2018 for the Contract Business Guide with HoReCa. And we are all looking forward to discovering the Trends 2019 by the Ambiente Academy. [LB]