The sociologist and guru of happy modernity presented ‘Futuro + Umano – quello che l’intelligenza artificiale non potrà mai darci’ at Festival della Crescita in Milan

The digital revolution is a reality, but a much more challenging era of artificial intelligence is beginning. Human beings can feel fragile and be afraid of being overwhelmed/replaced by machines. The thesis of the book Futuro + umano by Francesco Morace (Egea editore, euro 24) is that the strength for a happy coexistence with AI lies precisely in human weakness and chaos. Humans have a sense of hope and responsibility, which robots lack: we compensate for it and rely on their hyper-programming. However, this is a future to cultivate and manage collectively, not to passively accept.

For the sake of completeness, it is also worth reading Crescere! Un manifesto in 12 mosse, curated by the same author in 2017 (published by Egea in the Cultura & Società series), which is the manifesto at the base of Festival della Crescita, an initiative that tours Italy, promoted by Francesco Morace, that culminated in Milan, at Palazzo delle Stelline, from 18 to 21 October 2018.

Francesco Morace at Festival della Crescita in Milan with Cristina Tajani, City Councilor of Labor Policies, Production Activities, Trade and Human Resources of the Municipality of Milan, and Federico Pizzarotti, Mayor of Parma

Francesco Morace, founder and president of Future Concept Lab, also teaches User & Social Innovation at Politecnico di Milano; in the design world he is a well-known scholar because for a long time he has been combining social variables subject to continuous transformation with his knowledge of the sector, thus revealing trends that have become useful orientation tools.

Francesco Morace interviewed by DDN TV, left to right, Cristina Provenzano and Aurora Crippa

In his book, Morace also includes a chapter on what will be – or should be – the future of our country as a system, with its innate talent, the gift for reacting to unexpected events and the passion for quality: “Italy should propose a new quality of life, less oriented to immediate desires (which become whims) and engage in the strategic construction of a high-resolution world, in line with curiosity, passion and care,” he wrote. “We must transform whims into curiosity in order to develop new tastes […]. During this complete metamorphosis, it will be necessary to empower entrepreneurs, teachers, administrators and citizens, making them become active protagonists.”And this is exactly the mission of Festival della Crescita. [Text Lucia Bocchi]